1. China Food and Drink Expo Service Introduction

In the dynamic Chinese market, food and drink expos provide an excellent platform for international food companies to showcase their products, establish potential business relationship, and boost brand awareness. As an import food service agency, we offer comprehensive services for international food clients to effectively participate in these expos in China.

2. China Food Exhibition Service Details

2.1 Pre-expo Planning Expo Selection: We research and recommend the most suitable food and drink expos in China based on your product category, target market segment, and business goals. For example, if you are a premium European wine producer, we might suggest the China International Import Expo (CIIE) or the China Wine & Spirits Fair (CFDF), which attract a large number of high-end buyers and industry professionals. Booth Design and Setup: Our team helps you creates an eye-catching booth design that reflects your brand identity and showcases your products in an appealing way. We take care of all the logistics, including booth construction, installation of display fixtures, and setup of product sampling areas. For instance, for a European chocolate brand, we could design a booth with warm, earthy tones and interactive displays to let visitors sample different chocolate varieties. Product Selection and Preparation: We help you select the most suitable products to showcase at the expo, considering the current trends in the China market. We also ensure that the products are properly labeled in Chinese, meet all the relevant regulatory requirements, and are ready for sampling and sale.

2.2 Expo time Execution Staff Training: We train your booth staff to effectively communicate with Chinese visitors. This includes language training (basic Chinese for greetings, product explanations), product knowledge training, and customer service training. Staff will be well equipped to handle inquiries, provide product information, and engage with potential customers. Promotional Activity Organization: We plan and execute various promotional activities at the booth. This could include product demonstrations, cooking shows using your food products, and lucky draws. For example, for an imported olive oil brand, we might organize a cooking show to demonstrate how to use the olive oil in Chinese cuisine, attracting more visitors to the booth. Networking and Business Matching: We actively facilitate networking opportunities for you. Our team has an established network in the Chinese food industry and can introduce you to potential distributors, retailers, and partners. We also participate in business matching sessions organized by the expo organizers to connect you with relevant Chinese companies.

2.3 Post expo Follow-up

• Leads Management: We collect and organize the leads generated during the expo. Our team will categorize the leads based on their potential and level of interest. We then help you follow up with these leads, sending personalized emails, product brochures, and arranging further meetings if necessary.

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• Performance Evaluation: We conduct a detailed performance evaluation of your participation in the expo. This includes analyzing the number of visitors to your booth, the number of product samples distributed, the number of leads generated, and the overall feedback from visitors. Based on this evaluation, we provide recommendations for future expo participation and marketing strategies.

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• Long Term Relationship Building: We assist you in building long term relationships with the contacts made at the expo. This could involve coordinating regular communication, arranging product trials for potential partners, and providing aftersales support.

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3. China Food Exhibition Benefits

• Increased Brand Exposure: Participating in major food and drink expos in China, with our professional services, will significantly increase your brand's visibility among a large and targeted audience, including industry professionals, distributors, and end consumers.

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• Business Expansion Opportunities: The networking and business matching services we offer can help you establish valuable partnerships in the China market, leading to potential distribution agreements, retail partnerships, and increased sales.

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• Market Insights: Through our pre-expo research, on site interactions, and post-expo evaluation, you will gain in-depth insights into the China food market, including consumer preferences, market trends, and competitor analysis, which can inform your future marketing and product strategies.